The forum was held within the framework of Yerevan Outdoor Advertising Festival held in the capital for the first time on November 20-25 at the initiative of Yerevan Municipality. Deputy Mayor of Yerevan David Ohanyan was present at the forum. Greeting the participants on behalf of Yerevan Mayor Taron Margaryan the Deputy Mayor thanked the organizers of the festival expressing confidence that the master classes by famous specialists from abroad and the forums will be useful for advertising agencies and other representatives of the sphere and as a result new, up-to-date advertisements will appear in the capital.
The representatives of advertising agencies, banks, communication sphere, students were present at the forum. During the forum professional discussions were held by the creative director of Saatchi & Saatchi company Fabio Costa and the creative director of Zeno Group company Melanie Clancy. The experts also answered the questions of the participants of the forum.

Information and Public Relations Department
of the City Hall of Yerevan